| It’s here! After extensive research, writing, collaboration, commissioned art, and design, Artists Remaking Medicine is completed on on the way to production. We are thrilled to share with you the exclusive preview of the book cover today. “The cover concept is inspired by vintage medical ephemera — prescription notepads in particular. I see every physician’s unique handwriting as a subtle but powerful instance of artistic expression in a medical setting.” – creative producer, Joanne Lam. Make sure you’re on our waitlist as the first preview copies are released this summer and we prepare for the official launch in early fall. Thank you to everyone who has been a part of this book project so far. Follow thebook’sprogress with us onInstagram and Twitter. |
Brand Strategy in Action
| Meet our newest clients: Vermont Health Information Exchange (VITL) is the secure, trusted source of health data for Vermonters. Millions of messages each year are delivered by the nonprofit network, keeping doctors and care teams informed about lab results, radiology reports, and hospitalizations. As the state’s designated health data utility, VITL helps keep Vermont as one of the healthiest states in the country.Learn more about VITL’s work. Intrepid Ascent is a leading consultant on transformative health data infrastructure for communities, guiding their clients through complex decision making processes, including adopting scalable technologies, navigating health policy, and connecting our most vulnerable communities. The organization is embarking on a new brand journey with us as it celebrates its 10-year anniversary. Learn more about Intrepid Ascent. |
News from the Uncommon Bold Universe
- We are delighted to introduce our new intern Kina Mercado. Kina is a University of the Pacific senior majoring in psychology with a knack for all things social media and a passion for reptiles. Kina is working with social media manager and designer, Sarah Stern, to bring new energy to the Uncommon Bold and Procedure Press accounts that represent our brand and voice. We are so glad to have you, Kina. Follow Kina on Instagram!
- Joanne Lam’s experimental short doc A Portrait of Tracy, as part of the Otherly series co-produced by the National Film Board of Canada and POV Spark, was exhibited at BFI Southbank in London.
- Designer Sarah Stern took on the “Quantified Self Challenge” by the Storytelling with Data online community, and her entry “Meditation Tracking + Blue Sky Goals” was among the very few listed as storytellers Simon Rowe and Mike Cisneros’s favorites! “I felt humbled by the personal disclosure from this particular visual,” said Simon.
- Be sure to check out our latest ideas page to see what has inspired our team this quarter!
- Congratulations toElation Health for their acquisition of medical billing company Lightning MD! Katie Adams in MedCity News interviewed CEO Kyna Fong about the deal:
“Healthcare technology is rapidly evolving, particularly in the primary care sector where we have the greatest opportunity to improve patient outcomes and raise the standard of our healthcare system for everyone. With this acquisition and Elation’s plans for its all-in-one solution, primary care practices will be better equipped to achieve financial success while delivering high quality patient care — without administrative burden and distraction that is so common in this industry,” said Kyna. - Osmind was recognized for their public benefit corporation (PBC) entity status by Fierce Healthcare in Heather Landi’s article, “Aledade, Mark Cuban’s drug company and a handful of others are public benefit corporations. Could it be the Rx to improve healthcare?”
“When we started the company, we thought it was really important to have that ethos baked in from the very beginning. It really allows us to think a lot about patient access to these innovative treatments and to run that alongside our fiduciary duty,” said Lucia Huang, CEO and co-founder of Osmind.
Uncommon Bold in the Community
Mentorship is very important to our CEO Emily Peters. One of her favorite programs is HLTH’s CSweetener advising program for healthcare professionals, co-founded by our friend Lisa Suennen. Through these short conversations, Emily extends our mission for a more human-centered approach to healthcare by connecting, cheerleading, and acting as a sounding board for future women healthcare leaders.
