Messaging & Content

In a landscape of complex jargon, your healthcare organization can stand out with clear, authentic messaging. From refreshing website language to creating lasting content programs tied with media and social channels, we can help you to be heard and understood in the market. 

the brand strategy
and design studio redefining
healthcare communications.

We recently launched
HEALTHCARE STORYTELLING

Messaging and communications expertise

  • Brand positioning
  • Naming
  • Thought-leadership
  • Presentations and reports
  • Feature stories
  • Social media and video
Messaging Storytelling Strategy - UncommonBold

“Everything feels great to me. You’re all doing great content work. Really hitting our stride in knowing our voice, needs, and oddities.”

— Maurine Gilbert, Director of Product & Engagement, VITL

Case studies of messaging strategy in action

Elation Health

Amplifying this technology team’s deep passion for primary care. Starting with practice profiles, including feature stories and custom photography, and building to expert thought-leadership with executive articles in Fast Company and Harvard Business Review.

Manifest MedEx

Telling the complex stories of health data delivery at work for Californians. Helping this nonprofit health information exchange grow from initial brand communications foundations through to impactful case studies and their first-ever annual report.

Defining your brand voice

What stories should your brand be known for?

We speak healthcare but prefer plain language. Let’s work together on clarifying what your organization does and who it helps — with fewer acronyms — and then building your authentic voice in the medical landscape.