Trends
Colors trends in digital health: Sex may play a surprising role in the blue logo boom
Tweet it: In the red-hot #digitalhealth sector, nearly half the companies’ logos are blue. It’s a trope (that I’ve not only used but disseminated frequently) that the digital health landscape is a veritable sea of blue logos. The massive, hyper-fluorescent HIMSS exhibit hall (the organization itself has a blue logo) does look a bit like…
Read More